Good Thinking...

My first design award was given to me in middle school for a safety poster contest. I created a large picture of a key with a headline that read "The Key To Safety Is Good Thinking." In the years that followed, I became much more interested in "outside the box" thinking.

After graduating Parsons School of Design and FIT in New York City, I immersed myself in the advertising world, honing my craft at some of the most celebrated agencies in New York, San Francisco, and Chicago. I passionately took on projects that ranged from beauty, fashion, and corporate ads, to cd, book and logo designs. Having an eye for space and even the smallest details, combined with an elegant, clean and modern esthetic, continues to be the delicately consistent thread that connects all of my designs. Utilizing font and design in unexpected ways to create contrast has also been an effective technique for me.

For the past 5 years, I have been the creative director for the luxury publication, Life Refined Magazine, designing, managing, and editing the entirety of its 48 pages cover to cover. Additionally, I have been a design consultant for several top event planners in Chicago. Most recently, I work as an independent art director and designer based in Chicago.

EXPERIENCE

Freelance 9/02 - present

healthcare success - synergenX • origins • halcyon • astera

merkle - cricket • discover card • hartford • open doors

havas - sonic • citibank

epsilon - kitchenaid • kraft • equal • bel • natures intent • 24 hour fitness • pitches

triple r media / life refined magazine / creative director / 5 years

designer / design consultant for various events including

corporate events / weddings / bat and bar mitzvahs / birthdays / family events etc

nfp / other financial institutes - advertising • magazine

the vault - korean airlines

bagby and company inc - advertising - sony vaio • international trucks

panlicker films - identity - advertising - products

utopia - advertising • press kits for various artists

Mccann Erickson SF 3/00 - 7/02

microsoft • msn • blue shield of california • delmonte • supercuts • dfs

Freelance 6/97 - 3/00

mccann erickson nyc - mastercard • motorola • lucent • sprint • microsoft

tbwa / chiat day - basis • nivea - d’arcy - avon

margeotes fertitta +partners inc - cnn • amc • mediaone • lancaster • coty

the michael zambrelli group - firmench • givenchy • victoria secret • euro rscg promo piece

the seiden agency - coty healing garden • coty product development • berkshire hosiery

zambrelli +basche - book design and product development

the smart company - national geographic society • new product presentation

steve gold inc - fur industry • including marc jacobs • joseph abboud • michael kors

Margeotes Fertitta + Partners Inc 6/92 - 6/97

house beautiful, 3do, media one, barilla, putnam, goldman sachs, coty, chase manhattan bank,

the travel channel, theomiles, harvard, new york stock exchange, cole-haan, ysl, stoli, cappucello, keds

Polygram Entertainment

art director for woodstock ii 5/94 - 8/94

officially licensed woodstock ii logo for use in all commercial recording, broadcast,

print and officially licensed merchandising executions. cd cover and design

Education

f.i.t. new york, ny bachelor of fine arts degree advertising design, may 1992

parsons school of design new york, ny 9/85 - 9/86

About

Good Thinking...